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8 Best Cross-Platform Ad Reporting Tools (2026)

Compare 8 cross-platform ad reporting tools. Track Google and Meta in one unified view. No code needed. Free and paid options.

Flyweel Team avatar Flyweel Team
· · 21 min read · Updated
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A unified dashboard tool helps you see all your ad metrics in one place. No coding needed. These apps let you track spend, leads, and ROI across Meta, Google, and LinkedIn in one view. With Flyweel, you can stop logging into five sites. See your total marketing performance on a single screen.

Use real-time SpendOps and AI Agent to improve results fast. Get clear insights without the clutter.

Quick Comparison Table

#SolutionBest ForStarting PriceRating
1FlyweelReal-time SpendOps & AIFree, Unlimited Spend9.8/10
2SupermetricsMoving data to Sheets$19/month9.2/10
3FunnelLarge-scale data mapping$400/month9.0/10
4HyrosDeep ad attributionCustom8.9/10
5TriplewhaleeCommerce profit tracking (Shopify)$129-$279/month8.8/10
6DomoEnterprise business intelligenceCustom8.6/10
7DataboxVisual KPI tracking$47/month8.7/10
8AgencyAnalyticsClient reporting$12/month8.8/10

What is a Unified No-Code Ad Metrics Dashboard?

A unified no‑code ad metrics dashboard is a tool that brings all your marketing data into one spot (See pricing). It connects to platforms like Google Ads, Meta, and LinkedIn. Then it pulls that data into a single view. You do not need to know how to write code to set it up. Most tools use “connectors.” You just log in and click a few buttons to sync your data.

In 2026, businesses need these tools more than ever. Ad platforms are getting more complex. If you are a B2B company, you likely have leads from many places. Tracking your Cost‑per‑Lead (CPL) across channels is hard if data is scattered. These dashboards show your total spend and total results in real‑time. This helps you make fast choices about where to put your money.

For sales‑led businesses, these dashboards are a game‑changer. They link your ad spend directly to your sales pipeline. You can see how an ad on LinkedIn turns into a lead in your CRM. Then into a closed deal. This “full‑funnel” view is the best way to prove your marketing is making money.


Top 8 Cross-Platform Ad Reporting Tools in 2026

1. FlyweelFlyweel - AI‑Powered SpendOps

Flyweel AdGrid dashboard showing cross-platform ad reportingFlyweel AdGrid dashboard showing cross-platform ad reporting

Flyweel is a top choice for teams that want to do more than just look at charts. It uses an Ad Spend SpendOps approach. This means it treats managing your ad spend as a core part of your business. It does not just show what happened. It helps you decide what to do next. It is built for teams that need real‑time P&L across every ad channel.

The platform is easy to use and needs no tech skills. You can connect your ad accounts and your CRM in minutes. One of the best parts is the AdGrid feature. This lets you write back to your ad platforms. If the AI sees a campaign is doing well, you can adjust it right from the Flyweel dashboard. This saves time and keeps your team focused on growth.

Key Features

  • SpendOps Approach: A unique way to manage ad spend like a financial task for better profit.
  • Real‑time P&L Visibility: See your exact profit and loss across all channels as it happens.
  • AI‑Powered Recommendations: Get smart tips on where to move your budget for best results.
  • AdGrid Write‑back: Change your ad bids and budgets from the dashboard without switching tabs.
  • Pre‑built Integrations: Connect to all major ad platforms and CRMs with just a few clicks.

Pros

  • Shows a clear link between ad spend and real business revenue.
  • The interface is very simple and clean for non‑technical owners.
  • AI insights help you find hidden wins in your data fast.

Cons

  • It is built for growing teams, so it might be too much for a solo freelancer.

Best For

Mid‑size B2B companies and agencies who need to connect ad spend to sales revenue and manage budgets in real‑time.

Pricing

  • Free Tier: 30 invoices matched monthly, 50 AI queries, unlimited campaigns across all platforms.
  • Scale: $149/month for higher invoice volumes and more AI queries. Flyweel offers high value with a free tier that works for most teams, and affordable paid plans for scale.

Overall Score: 9.8/10

Flyweel wins because it moves past simple reporting. It helps you manage your spend to improve profit.


2. Supermetrics - Flexible Data Connectors

Supermetrics is the gold standard for moving data from point A to point B. It is not a dashboard itself. It is a powerful engine that pulls data into tools you already use, like Google Sheets or Excel. If you like to build your own reports and want full control, this is a great pick. It has been around a long time and is very reliable.

The tool is known for its huge list of connectors. It can pull data from almost any ad platform. Once you set it up, you can schedule it to refresh your data every day or every hour. This means your spreadsheets stay up to date without copy-paste work. It saves a lot of time for marketers who live in data.

Key Features

  • 100+ Data Sources: Connects to every major and minor ad platform.
  • Google Sheets Integration: Pulls data directly into your sheets for custom math and charts.
  • Scheduled Refreshes: Set your data to update automatically so reports stay fresh.
  • Clean Data: It formats the data so it is easy to read and use right away.

Pros

  • Very flexible because you can build any report you want in a spreadsheet.
  • Very reliable and rarely has data issues.
  • Works with almost every marketing tool in your stack.

Cons

  • You have to build the actual dashboard in another tool.
  • The cost can rise fast if you need many connectors.

Best For

Data‑savvy marketers and analysts who want to build custom reports in Google Sheets or Looker Studio.

Pricing

  • Free Tier: 14‑day free trial available.
  • Essential: Starts at $19/month for basic connectors.
  • Core/Super: Higher tiers for more connectors and faster refresh rates.
    Supermetrics is a great value if you already use Looker Studio to show your data.

Overall Score: 9.2/10

Supermetrics is best at moving data. But it asks you to do the work of building the final view.


3. Funnel - Automated Data Mapping

Funnel is a heavy‑duty tool for teams with a lot of data. Its main job is to take messy data from different platforms and make it match. For example, if Google Ads calls a lead a “conversion” and Facebook calls it a “result,” Funnel can group them. This “mapping” happens automatically. It saves you hours of manual work.

Because it handles data so well, it is a favorite for large agencies and big B2B brands. It stores your data. So you never lose your history. You can then send clean data to any dashboard tool you like. It is a stable way to build a “source of truth” for your marketing team.

Key Features

  • Automated Data Mapping: Aligns metrics from different platforms into one clear group.
  • 500+ Connectors - the largest library of integrations in the industry.
  • Data Transformation: Change and clean your data without code or scripts.
  • Data Warehouse: Stores your past data so you can review trends over years.

Pros

  • Saves a huge amount of time on data cleaning and prep.
  • Very strong for firms running ads on 10 or more platforms.
  • Great support to help set up complex data flows.

Cons

  • The starting price is high compared to other tools.
  • It can feel complex for a small firm with only two ad accounts.

Best For

Large marketing teams and agencies who need to clean and group data from many sources.

Pricing

  • Free Tier: A limited free plan for very small accounts.
  • Starter: Starts around $400/month for basic features.
  • Business/Enterprise: Custom pricing for large data volume. It is a cost, but it pays off for teams that spend time fixing data.

Overall Score: 9.0/10

Funnel is a powerhouse for data organization. But its price keeps it out of reach for some small firms.


4. Hyros - Deep Ad Attribution

Hyros is a focused tool that solves one big problem: knowing exactly where your leads come from. Most ad platforms lose track of a person if they click on a phone but buy on a laptop weeks later. Hyros uses “digital fingerprinting” to follow that person the whole way. This helps B2B firms with long sales cycles.

The platform is known for its “Print Tracking” tech. It shows the true value of a lead over time. Instead of just seeing a click, you see a person. You can see every ad they saw before they booked a call or signed a deal. This helps you stop wasting money on ads that look good but never lead to sales. It is a “no‑code” setup. You just add a small script to your site.

Key Features

  • Long‑Term Tracking: Tracks a lead for months to see their full value.
  • Ad Platform Sync: Sends better data back to Google and Meta to help their AI find better leads.
  • Call Tracking: Links your ad data to phone calls and sales meetings.
  • Email Attribution: Sees when a lead from an ad buys after getting your emails.
  • Simple Dashboards: Clean views that show your “True ROI” based on real bank deposits.

Pros

  • Very accurate data for high‑ticket sales and long B2B paths.
  • Helps you find “hidden” winners that other tools miss.
  • Great at tracking leads across devices and browsers.

Cons

  • It can be too costly for small firms just starting out.
  • The setup asks you to be careful with your tracking links.

Best For

High‑ticket B2B firms and service providers with a long gap between first click and final sale.

Pricing

  • Free Tier: No free version available.
  • Paid Plans: Pricing is based on your annual ad spend and is custom.
  • Enterprise: Custom setups for very large accounts.
    Hyros is a top tool that pays for itself by cutting out thousands in “zombie” ad spend.

Overall Score: 8.9/10

Hyros is the king of tracking accuracy. But its high cost makes it a tool for more established firms.


5. Triplewhale - eCommerce Profit Tracking

Triplewhale is a Shopify-first analytics platform built specifically for eCommerce brands. It brings all your business data into one mobile‑friendly app focused on showing real‑time profit for online stores. It pulls in your ad spend from every platform and compares it to your Shopify revenue. This gives you a “North Star” metric for product-based businesses.

The app is built for speed. You can check your stats on your phone while getting coffee. It uses a special engine called “Meros” to show which ads are doing the most work for eCommerce sales. It is a great way to see your total “Marketing Efficiency Ratio” (MER) without doing math. However, it is designed for transactional eCommerce, not B2B lead generation or service businesses.

Key Features

  • The Summary Page: A single screen showing spend, revenue, and profit across all channels.
  • Meros Attribution: A custom model that shows the real impact of your ads.
  • Mobile App: One of the best mobile views for checking ad stats on the go.
  • Creative Reporting: See which images or videos perform best across platforms.
  • Pixel Technology: A first‑party tracking pixel to skip privacy blocks on browsers.

Pros

  • The interface is very fast and easy to use.
  • Gives a clear view of your daily profit and loss for eCommerce.
  • Great for Shopify store owners who need quick daily checks.

Cons

  • Built exclusively for eCommerce, not suitable for lead gen or B2B service businesses.
  • Cannot track leads, pipeline, or CRM data - only direct online sales.
  • Some advanced tools are only on pricier plans.

Best For

Shopify and eCommerce store owners who need a quick daily view of profit and ad spend for product sales. Not recommended for service businesses or B2B lead generation.

Pricing

  • Free Tier: Not available.
  • Growth: $129/month for basic features and dashboard.
  • Pro: $199/month with AI recommendations and RFM audiences.
  • Enterprise: $279/month for creative insights and dedicated support. Triplewhale offers a great mix of deep eCommerce data and a simple, “no‑code” user experience for Shopify stores.

Overall Score: 8.8/10

Triplewhale is excellent for eCommerce brands tracking daily profit. However, it is not designed for B2B lead generation, service businesses, or companies that need CRM integration. If you need to track leads and pipeline, Flyweel is a better choice.


6. Domo - Enterprise Business Intelligence

Domo is a full platform that does more than just ad metrics. It is a full “Business Intelligence” tool. It can link your ads to HR data, warehouse data, and finance data. For a large B2B firm, this is strong. You can see how ad spend affects every part of your company in one big, unified view.

Even though it is strong, it is still “no‑code” at its core. You can use their “Magic ETL” tool to drag and drop data blocks to clean your numbers. It is built to grow. If you have 100 ad accounts and 10 CRMs, Domo can handle it without slowing down. It is like a super-charged dashboard that scales with your firm.

Key Features

  • 1,000+ Connectors: Can link to almost any software, not just ad tools.
  • Magic ETL: A visual way to mix and clean data without code.
  • Domo Appstore: Pre‑built dashboard templates you can add in one click.
  • Real‑time Alerts: Get a text or email if your ad spend goes too high.
  • Executive Dashboards: High‑level views made for CEOs and directors.

Pros

  • Can handle huge data loads that would break other tools.
  • Very customizable for big firms.
  • Strong security and data access rules.

Cons

  • It can feel overwhelming for small teams or solo marketers.
  • The cost is much higher than most dashboard apps.

Best For

Large firms that need to see ad metrics with other business data.

Pricing

  • Free Tier: They offer a “Free Forever” plan for small teams with low data needs.
  • Standard/Enterprise: Pricing is custom and often starts in the thousands per year.
    Domo is a “forever” tool you may never outgrow. But you pay for that power.

Overall Score: 8.6/10

Domo is the most powerful tool here. But its complexity and cost make it too much for many small to mid‑size firms.


7. Databox - Simple Visual KPI Tracking

Databox is all about making your data look clean and easy to read. It is one of the most used “no‑code” tools because it is so simple to start. You pick a “Databoard” template. Connect your Google Ads or Meta account. Your data shows up fast. It is perfect for teams that want to see their KPIs (Key Performance Indicators) with no fuss.

One of the best parts of Databox is the “Goal Tracking” tool. You can set a goal for monthly ad spend or your target CPL (Cost‑per‑Lead). The dashboard shows a progress bar. It tells you if you are on track or falling behind. This keeps your team focused on the numbers that matter for growth.

Key Features

  • Dashboard Designer: A simple drag‑and‑drop tool to build your own views.
  • Goal Progress: Set targets for any metric and track progress in real‑time.
  • Metric Alerts: Get a Slack or email alert when a metric shifts fast.
  • Multi‑Device Support: View dashboards on desktop, mobile, or even a TV in your office.
  • Looped Reports: Combine dashboards into one “slideshow” for easy review.

Pros

  • Very easy to start, even if you’ve never used a dashboard.
  • The templates look pro and great for client talks.
  • The free plan is quite good for small firms.

Cons

  • It can be tough to do complex math across data sources.
  • Some top visual tools are locked behind higher plans.

Best For

Small to mid‑size agencies and B2B teams who want a simple, visual way to track main marketing goals.

Pricing

  • Free Tier: Free forever plan with 3 data sources and basic tools.
  • Starter: $47/month for more data sources and daily refreshes.
  • Professional: $135/month for hourly updates and more dashboards.
    Databox is one of the most affordable ways to get a pro-looking dashboard for your ads.

Overall Score: 8.7/10

Databox is best for users who care about ease of use and design over deep data work.


8. AgencyAnalytics - Automated Client Reporting

AgencyAnalytics is a top pick for marketing agencies that manage many clients. It saves time by automating reports. Instead of spending hours every Friday making PDFs, this tool does it for you. It pulls data from all major ad platforms and puts it into a clean, white-labeled dashboard. Your clients can log in anytime.

The platform is easy to set up. You can connect your ad accounts, SEO tools, and social pages in seconds. It is a true “no-code” solution because everything is drag-and-drop. For B2B agencies, it links to CRMs. This helps you show clients how many leads you bring in, not just how much traffic their site gets.

Key Features

  • White-Labeling: Add your logo and colors so dashboards look like your own software.
  • Automated Reports: Schedule reports to go to clients every week or month.
  • SEO Tools: Includes rank tracking and site audits with your ad metrics.
  • Client Logins: Give each client their own login to check ad spend anytime.
  • Goal Tracking: Set lead or spend targets for each client and track them live.

Pros

  • Very fast to set up for agencies with 10+ clients.
  • The interface is easy for clients to use, no training needed.
  • Shows SEO and PPC data on one screen.

Cons

  • Built for agencies, so it may not fit a single brand well.
  • Some deep data cleaning tools are not as strong as in Funnel.

Best For

Best for marketing agencies that need to manage and report ad metrics for many clients at once.

Pricing

  • Free Tier: 14-day free trial available.
  • Freelancer: $12/month per client (min 5 clients).
  • Agency: $18/month per client with more features.
  • Enterprise: Custom pricing for large agencies. AgencyAnalytics is affordable for teams that need to scale reporting fast.

Overall Score: 8.8/10

It’s the best tool for agencies that want to look pro and save time on manual reports.


How No-Code Dashboards Help Sales-Led Businesses

No-code dashboards give sales-led businesses a clear view of how marketing drives revenue and growth. For a business that relies on a sales team, ad metrics are only half the story. You don’t just want to know how many people clicked an ad. You want to know if those people talked to your sales team and bought something. This is where a unified no-code dashboard becomes a secret weapon.

These tools connect your ad platforms (like LinkedIn) directly to your CRM (like HubSpot or Salesforce). This creates a “bridge” between marketing and sales. You can see which ad campaign brought in a “High-Value Lead” versus a “Junk Lead.” This helps you stop wasting money on ad spend that brings in people who never buy.

By using Flyweel, you can track your Pipeline-led ROI (See pricing). This means you measure success by the value of deals in your sales pipeline, not just “likes” or “clicks.” In 2026, this is the only way to stay competitive. It lets you move your budget to the channels that fill your sales team’s calendar with qualified meetings.

Choosing the Right Solution for Your Team

Picking the right app depends on what you need to do with your data. If you just want to see your spend in one place, a simple tool like Databox is great. If you manage a million-dollar budget and want AI to help you decide, a SpendOps tool like Flyweel is a better fit.

Think about your team’s skills. If you have someone who loves spreadsheets, Supermetrics is a powerful choice. If you want something that “just works” with no setup, AgencyAnalytics is a great choice. The goal is to spend less time building reports and more time using data to grow your business. Always pick a tool that gives a unified view so you never guess which ad channel is working.


How to Choose the Right Unified Ad Metrics Solution

Choosing the right unified ad metrics solution means more than just picking the cheapest option. You need a way to see your data that fits how your team works. If the tool is too hard to use, your team will stop using it fast. Here are five things to think about before you sign up.

Budget Considerations

If you are just starting, Flyweel offers a free tier with 30 invoices matched monthly and 50 AI queries - perfect for learning how to pull data and see unified metrics. As you grow, you can upgrade to the Scale plan at $149/month or use Databox starting at $47/month. For teams spending over $10k a month on ads, Flyweel helps you find ways to save money that pay for the tool itself.

Team Size and Expertise

Do you have a data expert on your team? If yes, Supermetrics gives them the power they need. If you are a business owner who wants to see results fast, look for a “done-for-you” view. Flyweel is built for people who want answers, not more work. If you run an eCommerce store on Shopify, Triplewhale offers simple daily profit tracking, but it won’t work for B2B lead generation.

Industry Fit

B2B companies need to see their sales pipeline. If you sell high-ticket services, you need a tool that connects to your CRM. Hyros handles deep tracking, while Flyweel is perfect for managing ad spend based on those sales. If you are an agency, AgencyAnalytics is almost always the best pick because of its client-facing features.

Timeline Expectations

How fast do you need your data? Some tools refresh every hour. Others only update once a day. If you make daily changes to your ads, you need real-time visibility. Domo and Flyweel are built for quick decisions. If you only check stats once a week, a slower update is fine.

Integration Needs

Make a list of every ad platform you use. Don’t forget LinkedIn, TikTok, or Reddit. Not every tool connects to all platforms. Also, check if the tool can “write back” to the platforms. Most tools only let you read data. A SpendOps approach like the one used by Flyweel lets you change bids and budgets right from the dashboard.

Ready to stop wasting money on guesswork? See how Flyweel links your CRM to ad platforms for real-time optimization.

View Pricing

Conclusion

Finding the best way to see all your ad metrics in one place is the first step to growing your business in 2026. You no longer need to be a coder to build a pro dashboard. Whether you want a simple view of your KPIs or a deep dive into profit and loss, there is a tool on this list for you.

  • Best for Real-Time Growth: Flyweel is the top pick for teams that want to manage spend and profit in one spot.
  • Best for Agencies: AgencyAnalytics wins for its ease of use and client reporting.
  • Best for Data Pros: Supermetrics is the best way to move data into your own custom sheets.
  • Best for Visuals: Databox is the easiest way to make your metrics look great.
  • Best for eCommerce: Triplewhale is ideal for Shopify stores, but not for B2B lead generation.

Frequently Asked Questions

Below are common questions and clear answers about no-code ad-metrics dashboards.

How do no-code dashboards help sales-led businesses track ad metrics?

No-code dashboards link your ad spend straight to your CRM. You can see which ads brought in real sales, not just clicks. This helps sales teams know which marketing efforts matter.

What are the best no-code platforms for marketing automation dashboards?

Top tools include Databox for visuals, Supermetrics for moving data, and Flyweel for managing ad spend and profit in real time.

What is a Unified No-Code Ad Metrics Dashboard?

It’s a tool that pulls data from many ad platforms (like Meta and Google) into one screen. You don’t need to write code to set it up or use it.

How does a Unified No-Code Ad Metrics Dashboard work?

It uses connectors to log into your ad accounts. Then it pulls the numbers and turns them into easy-to-read charts and tables.

What are the benefits of a Unified No-Code Ad Metrics Dashboard?

Key benefits: save time, see all your ad spend in one place, and make smarter choices about your marketing budget.

How much does a Unified No-Code Ad Metrics Dashboard cost?

Prices range from free to over $400 a month. Flyweel offers a free tier with 30 invoices matched monthly and 50 AI queries, with paid plans starting at $149/month. Databox starts at $47/month. Funnel starts at $400/month for enterprise needs. Most small businesses pay between $50 and $200 a month for a solid tool.

What are the best Unified No-Code Ad Metrics Dashboard tools?

Top tools for 2026 are Flyweel, Supermetrics, Funnel, Hyros, and Databox.

How to implement a Unified No-Code Ad Metrics Dashboard?

Most tools have a simple three-step setup: 1. Create an account. 2. Connect your ad platforms. 3. Pick a template. Setup takes less than 30 minutes.

What are Unified No-Code Ad Metrics Dashboard features?

Key features: automated data pulls, cross-platform reports, goal tracking, and real-time alerts when your spend changes.

Why use a Unified No-Code Ad Metrics Dashboard?

Use one to stop wasting time on spreadsheets. It gives you a clear view of your ROI and helps you grow faster with data.

Can I see my LinkedIn and Google Ads data together?

Yes. All tools here let you view metrics from different platforms side-by-side in one place.

Do I need to know SQL or Python to use these tools?

No. These tools are made for marketers and owners. You just need to click buttons and log in.

Can these tools help me track my Cost-per-Lead (CPL)?

Yes. By linking ad spend and lead data, dashboards calculate CPL for every channel.

Is my data safe in these dashboard apps?

Most top tools use strong security and are SOC2 compliant. They only read your data to show it. They don’t own it.

Can I use these tools on my phone?

Yes. Most tools like Triplewhale and Databox have great mobile apps. Check ad performance on the go.

Frequently Asked Questions

How do no-code dashboards help sales-led businesses track ad metrics?

No-code dashboards link your ad spend straight to your CRM. You can see which ads brought in real sales, not just clicks. This helps sales teams know which marketing efforts matter.

What are the best no-code platforms for marketing automation dashboards?

Top tools include Databox for visuals, Supermetrics for moving data, and Flyweel for managing ad spend and profit in real time.

What is a Unified No-Code Ad Metrics Dashboard?

It’s a tool that pulls data from many ad platforms (like Meta and Google) into one screen. You don’t need to write code to set it up or use it.

How does a Unified No-Code Ad Metrics Dashboard work?

It uses connectors to log into your ad accounts. Then it pulls the numbers and turns them into easy-to-read charts and tables.

What are the benefits of a Unified No-Code Ad Metrics Dashboard?

Key benefits: save time, see all your ad spend in one place, and make smarter choices about your marketing budget.

How much does a Unified No-Code Ad Metrics Dashboard cost?

Prices range from free to over $400 a month. Flyweel offers a free tier with 30 invoices matched monthly and 50 AI queries, with paid plans starting at $149/month. Databox starts at $47/month. Funnel starts at $400/month for enterprise needs. Most small businesses pay between $50 and $200 a month for a solid tool.

What are the best Unified No-Code Ad Metrics Dashboard tools?

Top tools for 2026 are Flyweel, Supermetrics, Funnel, Hyros, and Databox.

How to implement a Unified No-Code Ad Metrics Dashboard?

Most tools have a simple three-step setup: 1. Create an account. 2. Connect your ad platforms. 3. Pick a template. Setup takes less than 30 minutes.

What are Unified No-Code Ad Metrics Dashboard features?

Key features: automated data pulls, cross-platform reports, goal tracking, and real-time alerts when your spend changes.

Why use a Unified No-Code Ad Metrics Dashboard?

Use one to stop wasting time on spreadsheets. It gives you a clear view of your ROI and helps you grow faster with data.

Can I see my LinkedIn and Google Ads data together?

Yes. All tools here let you view metrics from different platforms side-by-side in one place.

Do I need to know SQL or Python to use these tools?

No. These tools are made for marketers and owners. You just need to click buttons and log in.

Can these tools help me track my Cost-per-Lead (CPL)?

Yes. By linking ad spend and lead data, dashboards calculate CPL for every channel.

Is my data safe in these dashboard apps?

Most top tools use strong security and are SOC2 compliant. They only read your data to show it. They don’t own it.

Can I use these tools on my phone?

Yes. Most tools like Triplewhale and Databox have great mobile apps. Check ad performance on the go.

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