Resources Hub | Flyweel

Featured

Top 5 MCPs for Google & Meta Ads in 2026

Discover the top 5 MCPs for Google and Meta Ads in 2026. Compare features, performance, and pricing with expert insights and data-driven strategies.

Jan 15, 2026

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All Resources

ROI & Contribution Margin Paid Ads Benchmarks by Industry 2026

Blog

SpendOpsAI +1

ROI & Contribution Margin Paid Ads Benchmarks by Industry 2026

Explore ROI and contribution margin benchmarks for paid ads across service industries. Expert insights and data-driven strategies to optimize performance.

Flyweel Team •Jan 19, 2026

3310

5 min read

8 Best Cross-Platform Ad Reporting Tools (2026)

Blog

SpendOps

8 Best Cross-Platform Ad Reporting Tools (2026)

Compare 8 cross-platform ad reporting tools. Track Google and Meta in one unified view. No code needed. Free and paid options.

Flyweel Team •Jan 17, 2026

2849

5 min read

Best Lead Gen Profit Tracking Tools 2026: Complete Comparison Guide

Blog

SpendOpsAnalytics +3

Best Lead Gen Profit Tracking Tools 2026: Complete Comparison Guide

Compare the 9 best lead gen profit tracking tools for 2026. Real-world P&L tracking comparison with ROI analysis, setup guides, and expert recommendations.

Flyweel Team •Dec 26, 2025

2743

5 min read

What Is a Performance Media Buyer? Hire & Manage for Lead Gen

Blog

SpendOpsGuide +1

What Is a Performance Media Buyer? Hire & Manage for Lead Gen

Learn what a performance digital ads media buyer does, how to hire top talent, and manage them for lead generation success in 2025.

Reuben Scheckter •Dec 22, 2025

866

5 min read

Ad Spend & Revenue Based Financing To Close The Sales Cycle Gap

Blog

SpendOpsFinancing +1

Ad Spend & Revenue Based Financing To Close The Sales Cycle Gap

Learn how ad spend financing helps businesses align real-time advertising costs with revenue cycles. Discover Flyweel's SpendOps solution.

Flyweel Team •Dec 14, 2025

1687

5 min read

Tool

CalculatorROI +4

Calculate Your Ad Accounting Money Leak (Free Tool)

There's a cost buried in your ad spend accounting that rarely makes it to exec conversations—reconciling Meta, Google, and TikTok invoices. Calculate the real monthly and annual cost in 90 seconds. Most teams spend $2,400-6,500/month on this.

Flyweel Team •Oct 27, 2025

711

Reconciling, Attributing and Managing Invoice Chaos at Month-End from Google & Meta Ads

Blog

SpendOpsAI

Reconciling, Attributing and Managing Invoice Chaos at Month-End from Google & Meta Ads

Streamline month-end ad billing reconciliation and attribution for Google & Meta. Discover how Flyweel brings order to invoice chaos.

Flyweel Team •Oct 15, 2025

1990

5 min read

Cost Per Lead (CPL) Benchmarks 2025: What Media Buying Teams Pay

Blog

SpendOpsAI +1

Cost Per Lead (CPL) Benchmarks 2025: What Media Buying Teams Pay

Real CPL and CAC benchmarks across paid channels in 2025. Industry-specific data showing what acquisition actually costs in your vertical.

Flyweel Team •Oct 2, 2025

3367

5 min read

Why Naming Conventions on Ads Matter for Media Buyers

Blog

SpendOpsPerformance Marketing +3

Why Naming Conventions on Ads Matter for Media Buyers

Learn why consistent naming conventions on ads are crucial for media buyers and how Flyweel streamlines campaign management.

Flyweel Team •Sep 30, 2025

2232

5 min read

Abstract gradient background with Flyweel branding — Update v0.1.3

Update

PerformanceFeatures +1

[v0.1.3] Update: Smarter Spend Insights

New pacing alerts, clearer spend breakdowns, and faster reporting help you stay in control and move faster.

Flyweel Team •Sep 8, 2025

669

Integrating Pipedrive Sales Metrics Into Ads: Optimize for the Metrics That Matter

Blog

PipedriveSpendOps +3

Integrating Pipedrive Sales Metrics Into Ads: Optimize for the Metrics That Matter

Discover how to integrate Pipedrive sales outcomes back to ad platforms to optimize for sold leads and real revenue.

Reuben Scheckter •Sep 7, 2025

1299

5 min read

Update

PerformanceFixes

[v0.1.2] Faster, More Reliable Ad Syncs

This week's update overhauls our data sync engine, delivering major improvements to speed and reliability for Meta and Google Ads.

Flyweel Team •Aug 30, 2025

645

Update

PerformanceBug Fixes

[v0.1.1] Performance & Stability Update

Major performance improvements, enhanced dashboard speed, and critical bug fixes for a smoother experience.

Flyweel Team •Aug 20, 2025

286

Blog

BetaProduct +1

Closed Beta: Now LIVE

Announcing Flyweel’s closed beta for high‑volume advertisers. Connect Google and Meta, unify reporting, act in real time, and stop overspend—with operators in the loop.

Reuben Scheckter •Aug 15, 2025

3482

4 min read

Update

BetaLaunch

[v0.1.0] Closed Beta

We're excited to announce that Flyweel's closed beta is now live! Connect your Google and Meta accounts to start optimizing your ad spend today.

Flyweel Team •Aug 15, 2025

259

Tool

CalculatorCAC +1

The CACulator – Customer Acquisition Cost & ROI Benchmarking Tool

Tired of flying blind on your ad spend? The CACulator is a free, no-signup calculator that reveals your actual Customer Acquisition Cost (CAC) across every channel.

Flyweel Team •Jun 20, 2025

761

Media Buying Is Broken in 2025: Why Spreadsheets Can't Keep Up—and the Need for SpendOps

Blog

SpendOpsMedia Buying +1

Media Buying Is Broken in 2025: Why Spreadsheets Can't Keep Up—and the Need for SpendOps

Discover why 90% of media buyers are trapped in spreadsheet hell, wasting $100 billion annually. Learn how SpendOps liberates creative talent.

Reuben Scheckter •Jun 8, 2025

2865

5 min read

Multi Step AI Styled Lead Gen Form Template For v0.dev

Tool

ToolTemplate +2

Multi Step AI Styled Lead Gen Form Template For v0.dev

A lightweight, AI-style form flow with conversational UX, native animations, and a design that actually makes people want to complete it.

Flyweel Team •May 22, 2025

2052

The Omnichannel Flywheel: How Marketers Escape Performance Decay

Blog

MarketingGrowth +1

The Omnichannel Flywheel: How Marketers Escape Performance Decay

Discover the Full Funnel Flywheel strategy to combat paid channel decay and achieve exponential growth.

Reuben Scheckter •May 19, 2025

2860

5 min read

Blog

SpendOpsAdvertising

What is SpendOps?

Revolutionizing how businesses manage their ad spend with SpendOps - the operating layer that makes paid advertising run smoothly.

Reuben Scheckter •May 15, 2025

1014

5 min read

Building an MVP with AI - Part 1: From Rusty Skills to Antler Investment

Blog

AIMVP +4

Building an MVP with AI - Part 1: From Rusty Skills to Antler Investment

How our MVP, built rapidly using AI and vibe coding, led to an investment from Antler. Learn about the essential tools, techniques, and mindset shifts that accelerated our development process.

Matteo Calo •May 14, 2025

2131

8 min read

Blog

CompanyAI

[#4] Vibes, Velocity & Dogfood

Discover how Flyweel rapidly built and ranked a new site with v0.dev, redefined its funnel flow, and reflects on the future of AI-led advertising.

Reuben Scheckter •May 8, 2025

924

5 min read

Blog

FundingVision +1

Flyweel Funded: Our Agentic Vision

We're excited to announce our funding to build the future of agentic workflows.

Reuben Scheckter •Apr 23, 2025

2665

5 min read

The sprint to IC, narrowing the vision further & progress update

Blog

Product Updates

The sprint to IC, narrowing the vision further & progress update

IC just over a week away. We've been tightening the final pitch, refining our messaging, and pressure testing it in the lead-up to next week's presentation.

Reuben Scheckter •Apr 8, 2025

2331

5 min read

Tool

GeneratorVSL +1

Mini VSL Generator

Create compelling Video Sales Letter scripts in minutes with our AI-powered tool. Perfect for performance marketers who need high-converting video content fast.

Flyweel Team •Mar 31, 2025

1092

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Featured

Top 5 MCPs for Google & Meta Ads in 2026

All Resources

ROI & Contribution Margin Paid Ads Benchmarks by Industry 2026

8 Best Cross-Platform Ad Reporting Tools (2026)

Best Lead Gen Profit Tracking Tools 2026: Complete Comparison Guide

What Is a Performance Media Buyer? Hire & Manage for Lead Gen

Ad Spend & Revenue Based Financing To Close The Sales Cycle Gap

Calculate Your Ad Accounting Money Leak (Free Tool)

Reconciling, Attributing and Managing Invoice Chaos at Month-End from Google & Meta Ads

Cost Per Lead (CPL) Benchmarks 2025: What Media Buying Teams Pay

Why Naming Conventions on Ads Matter for Media Buyers

[v0.1.3] Update: Smarter Spend Insights

Integrating Pipedrive Sales Metrics Into Ads: Optimize for the Metrics That Matter

[v0.1.2] Faster, More Reliable Ad Syncs

[v0.1.1] Performance & Stability Update

Closed Beta: Now LIVE

[v0.1.0] Closed Beta

The CACulator – Customer Acquisition Cost & ROI Benchmarking Tool

Media Buying Is Broken in 2025: Why Spreadsheets Can't Keep Up—and the Need for SpendOps

Multi Step AI Styled Lead Gen Form Template For v0.dev

The Omnichannel Flywheel: How Marketers Escape Performance Decay

What is SpendOps?

Building an MVP with AI - Part 1: From Rusty Skills to Antler Investment

[#4] Vibes, Velocity & Dogfood

Flyweel Funded: Our Agentic Vision

The sprint to IC, narrowing the vision further & progress update

Mini VSL Generator