Accountable ad spend.
Scalable growth.
Scaling ad spend shouldn't mean scaling headaches. Flyweel is building the OS to turn ad spend from chaotic expense to scalable investment.
The legacy headache for serious advertisers.
Spend here. Revenue there. Books behind.
Nothing connected.
Pay for ads now. Collect revenue later.
Banks won't cover the gap.
Can't measure it. Can't justify it.
Can't fund it. Can't scale.
Flyweel fixes ad spend cards and capital coming soon.
Read our visionAutomate the back office.
Reconcile invoices.
Unlock capital.
Performance
capital.
Flyweel sees your reconciled data. Which campaigns convert. How fast you collect.
That visibility unlocks funding others can't offer.
- Scale winners now.
- Keep campaigns live.
- Pay as revenue lands.
See the full picture.
Every platform.
Every answer.
All platforms.
One view.
Unified view of ads, CRM and accounting.
Filter. Sort. Compare. Customise.
Every dollar tracked from spend to close.
Ads to deals.
Answers in seconds.
"Show me pipeline by traffic source."
"Which campaigns have the shortest sales cycle?"
"Where do leads stall?"
CRM meets ad spend. Ask anything. Get the full picture.
Built for two types of businesses.
Ad spend fills your pipeline. And/or you buy leads.
Sales team turns leads into revenue.
Your product is leads. Ad spend is your COGS.
40-80% of revenue goes to platforms.
If your business lives or dies on ad spend efficiency,
is for you.
Start free.
Scale when ready.
No spend limits.
No hidden fees.
Got questions?
We've got answers.
How fast can I get started?
Under 5 minutes, under 8 clicks. Connect ad accounts, connect Xero, done. We handle the rest.
Do I need technical knowledge?
No. If you can log into Meta Ads, you can set up Flyweel.
What gets connected?
Your ad platforms (Meta, Google, TikTok, LinkedIn) and Xero. Read-only access. We never post or modify.
Why not charge based on ad spend?
That punishes growth. You pay for operational work (invoice reconciliation) and intelligence (AI queries). Scale all you want—no penalty.
What's actually free forever?
30 invoices/month, 50 AI queries/month, unlimited AdGrid. Most businesses under $200K monthly spend never pay.
What if I need more?
Scale plan adds invoices and queries at variable pricing. Pay only for what you use. No spend limits.
Is AdGrid really unlimited?
Yes. Unlimited campaigns, platforms, users. Forever free. No catches.
Can the AI make changes to campaigns?
No. AI is read-only. Provides insights and recommendations. You make changes in platforms.
What about reconciliation accuracy?
Automated matching with variance flagging. Every discrepancy traceable. Audit-ready.
Who should use Flyweel?
Lead sellers (ad spend = COGS, 40-80% of revenue) and service companies (buying leads to feed sales teams). If your business lives or dies on ad spend efficiency, this is for you.
Who shouldn't use Flyweel?
Agencies managing client ad accounts. If you invoice clients for ad management services, we're not built for your workflow.
When can I access capital?
Coming soon. Partnering with Australian lending providers now. Join waitlist to get notified when we launch.
How's it different from business loans?
Priced on your proven campaign performance, not generic risk models. Terms align with your sales cycles. Pay back as leads close and revenue comes in.
What access do you need?
Read-only to ad platforms and Xero. We sync data, never modify or post.
Can I delete my data?
Yes. Contact us anytime to remove your account and data.
From our blog.
Thoughts on SpendOps.
Reconciling, Attributing and Managing Invoice Chaos at Month-End from Google & Meta Ads
Streamline month-end ad billing reconciliation and attribution for Google & Meta. Discover how Flyweel brings order to invoice chaos.
Cost Per Lead (CPL) Benchmarks 2025: What Media Buying Teams Pay
Real CPL and CAC benchmarks across paid channels in 2025. Industry-specific data showing what acquisition actually costs in your vertical.
Scale smarter. Start free.
Join teams turning ad chaos into accountable growth.