### What is Flyweel MCP Deep Ad Analysis?

   

 Flyweel MCP Deep Ad Analysis is a free, open-source SKILL.md that analyses live Google Ads and Meta Ads campaign data via the Flyweel MCP server. It provides 8 MCP tools, 5 pre-built analysis playbooks, and batches up to 5 queries per API call for efficient data retrieval. Unlike static data analysis, it connects directly to your ad accounts for real-time campaign insights. 

 

   

### What is a SKILL.md?

   

 A SKILL.md is a portable markdown file that gives AI coding agents like Claude Code, Cursor, and Windsurf specialised capabilities. It contains structured prompts, frameworks, and domain knowledge that the agent loads on demand. You install SKILL.md files using the @flyweel/skill CLI, and they work across all major AI coding agents without modification. 

 

   

### What is MCP (Model Context Protocol)?

   

 MCP (Model Context Protocol) is an open standard that lets AI agents connect to external data sources and tools. It allows Claude Code, Cursor, Windsurf, and other AI agents to query live data (like your Google Ads or Meta Ads campaigns) without manual data exports. The Flyweel MCP server provides ad platform and CRM data through this protocol. 

 

   

### How do I get started?

   

 Three steps: (1) Get your free API token at signup.flyweel.co/mcp, no credit card required. (2) Install the SKILL.md with npx @flyweel/skill install flyweel-mcp-deep-ad-analysis. (3) Open your AI agent and start asking questions about your campaigns. The skill batches up to 5 queries per request for fast responses. 

 

   

### Do I need a Flyweel account?

   

 Yes, a free Flyweel account is required to get an API token for the MCP server connection. Sign up at signup.flyweel.co/mcp, no credit card required. The account connects to your Google Ads and Meta Ads platforms so the SKILL.md can query live campaign data. 

 

   

### How is this different from the Ad Performance Analyser?

   

 The MCP Deep Ad Analysis SKILL.md connects to live campaign data via the Flyweel MCP server. You query real-time metrics without exporting anything. The Ad Performance Analyser works offline with any data you paste in (CSV exports, screenshots, API responses) and requires no account. Use MCP for live, connected analysis; use the Analyser for quick one-off reviews of exported data.