About Pipedrive Integration
Optimise Pipedrive for sales, revenue & the metrics that matter to your business.
The Problem
Your Pipedrive CRM is disconnected from your advertising efforts, making it impossible to optimize ad spend for actual revenue outcomes. Manual data exports and delayed syncing mean you’re guessing which campaigns drive deals, leading to wasted budget and missed opportunities. Without real-time sales data in your optimization loop, you’re not maximizing ROI.
Stop optimizing ads in a vacuum. Connect Pipedrive to Flyweel and unify your sales pipeline with ad performance for revenue-first optimization. This integration saves you two days a week and ensures every dollar spent drives real business growth.
Why Pipedrive + Flyweel Drives Revenue Optimization
Pipedrive is the leading sales CRM, but without Flyweel, your deal data stays siloed. Our liquid-glass platform syncs Pipedrive metrics instantly, revealing the true connection between ad spend and closed-won revenue.
Revenue-Driving Benefits:
- Real-time Deal Stage Sync: Track deal progression from lead to close in real time.
- Sold-Lead Attribution: Connect ad touches directly to closed deals for accurate ROI.
- Revenue Upload to Ad Platforms: Feed actual sales data back to optimize bidding and targeting.
- Audience Enrichment: Enhance ad audiences with CRM data for better conversion rates.
What Data We’ll Capture:
- Pipelines: The different sales processes or funnels you use, so we can track how deals move through each step.
- Stages: The specific steps or milestones within a pipeline (e.g., “Contact Made,” “Proposal Sent”).
- Stage Mapping: Shows how your stages are set up and connected within each of your pipelines.
- Deals: The sales opportunities you’re working on, including the deal title, amount, and expected close date.
- Deal Stage Events: A log of when a deal moves from one stage to another, which will help us understand the full journey of a deal.
- Companies: The different companies you have in your CRM, including details like their website and general information.
- Contacts: The individual people associated with those companies, along with their names, email addresses, and phone numbers.
What This Integration Does for Your Bottom Line
Imagine Pipedrive deal data feeding directly into Flyweel’s unified dashboard, showing exactly which ads drive pipeline and revenue. Or automated bidding that optimizes for deal close rates, not just clicks.
Real Impact Use Cases:
- Revenue Attribution: See which ad campaigns and channels contribute to closed deals.
- Pipeline Optimization: Identify bottlenecks in your sales funnel and optimize ads accordingly.
- Audience Targeting: Use CRM data to create lookalike audiences that convert better.
- Budget Allocation: Automatically shift ad spend to channels that drive the most revenue.
Ready to Tie Ads to Real Revenue?
Connect Pipedrive to Flyweel today and start optimizing your advertising for actual sales outcomes.
Flyweel: Save two days a week. Make great decisions faster.
