About Google Ads Integration
Optimise Google Ads for sales, revenue & the metrics that matter to your business.
The Problem
Your Google Ads campaigns are siloed from the rest of your marketing stack, creating blind spots in attribution and wasting budget on underperforming ads. Manual bid management and delayed reporting mean you’re reacting to yesterday’s data, missing Google Ads optimization opportunities that could drive more revenue.
Stop losing money on ads that don’t convert. Connect Google Ads to Flyweel and unify your ad performance with real-time optimization, performance insights, and cross-channel attribution. This integration saves you two days a week and accelerates your revenue growth.
Why Google Ads + Flyweel Cuts Ad Waste
Flyweel’s SpendOps platform connects directly with Google Ads to provide unified campaign analysis, cross-platform optimization insights, and AI-powered waste elimination. Generate complete performance reports in seconds and get analysis from an AI media buyer that writes like your best analyst.
Revenue-Driving Benefits:
- Unified Performance Reports: Generate complete Google Ads reports in seconds. Consolidate and analyze your campaign data with charts, tables, and markdown analysis—all saved and shareable in one powerful dashboard.
- AI Media Buyer Insights: Get insights from an AI media buyer that writes like your best analyst, providing 24/7 recommendations to optimize budgets.
- Real-time Campaign Monitoring: Track search, display, shopping, and video campaigns in real time across all ad groups and keywords.
- Cross-Channel Attribution: See exactly how Google Ads drives pipeline, conversions, and revenue across your entire funnel.
- Budget Pacing Alerts: Get notified instantly when campaigns deviate from budget targets.
What This Integration Does for Your Bottom Line
Imagine Google Ads data feeding directly into Flyweel’s unified dashboard, showing true ROI across all channels. Or using performance insights to optimize for revenue, not just cost-per-click.
Real Impact Use Cases:
- Unified Ad Performance View: Combine Google Ads with CRM and analytics for complete attribution.
- Performance-Based Insights: Use insights to optimize bids based on pipeline value and conversion rates.
- Cross-Channel Optimization: See how Google Ads interacts with your email, social, and content marketing.
- Real-Time Budget Alerts: Prevent overspend with instant notifications and automated pacing.
Customer Feedback Driving This
“I spend most of my day in spreadsheets. Full stop.” — Customer Call
“We’re basically day trading. Alerts for CPA spikes and 0-conversion spend save real money.” — Customer Call
These pain points guide how we’re prioritising Google Ads and other integrations.
Frequently Asked Questions
Which platforms are supported for integration? Currently, we support Google Ads and Meta Ads. CRM, lead distribution, and accounting integrations are coming soon.
How quickly can I connect my Google Ads account? Most teams connect their accounts and see data in minutes. You can follow our Quick Start Guide to get started.
Can I manage Google Ads and Meta Ads together? Yes, our AdGrid Campaign Manager allows you to see both side-by-side so you can compare and act in one place.
How do I connect my Google Ads account? You can connect your Google Ads account by navigating to Settings > Connections in your Flyweel dashboard and following the authentication process.
What kind of support is available if I run into issues? If you encounter issues, you can email our technical support at team@flyweel.co or use the in-app live chat for assistance.
Ready to Stop Wasting Ad Dollars?
Connect Google Ads to Flyweel today and start seeing real-time optimization that drives more revenue from your ad spend.
Check out the full docs on Google Ads →.
Flyweel: Save two days a week. Make great decisions faster.
