About HubSpot Integration
Flyweel + HubSpot Integration (Coming Soon)
Why You Should Connect Your Ads to HubSpot
Sales teams live in HubSpot, but pipeline is rarely connected to ad spend and channel performance. Manual updates, delayed reports, and data silos slow down decisions and make it hard to see what actually drives revenue. Flyweel unifies pipeline, spend, and outcomes — one place to see where growth really comes from and how to accelerate it. Connect HubSpot to marketing and revenue reporting, automate lead scoring and routing, and optimise pipeline velocity.
What This Integration Will Enable
When you connect HubSpot to Flyweel, you’ll unlock complete visibility into how your marketing spend translates into pipeline and revenue. This integration bridges the gap between your sales operations and marketing performance, eliminating the manual work of stitching together reports from multiple platforms.
Core Capabilities:
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Unified Pipeline View → Bring HubSpot contact data, deal stages, and revenue data into Flyweel alongside ad channels and analytics. See your entire funnel from first click to closed deal in one unified dashboard.
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Revenue Attribution → Track which campaigns, channels, and creative assets drive qualified opportunities and closed-won revenue. Move beyond last-click attribution to understand the full customer journey from ad impression to signed contract.
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Automated Lead Scoring → Connect HubSpot lead scores with campaign performance data to identify which traffic sources deliver the highest-quality leads. Optimize your ad spend based on lead quality, not just volume.
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Pipeline Velocity Tracking → Monitor how quickly leads from different channels move through your sales stages. Identify bottlenecks and optimize for faster conversion cycles, not just lead volume.
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Budget Optimization → Allocate marketing budget based on actual pipeline contribution and revenue outcomes. Stop guessing which channels work and start optimizing based on HubSpot deal data.
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Automated Reporting → Eliminate hours of manual spreadsheet work with automated dashboards that combine HubSpot pipeline metrics with ad spend, website analytics, and revenue data.
How Marketing Teams Will Use This
This integration transforms how marketing and sales teams collaborate on revenue generation. Instead of operating in silos, both teams gain shared visibility into what’s working across the entire funnel.
Common Use Cases:
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Campaign ROI Analysis → See exactly how much pipeline and revenue each marketing campaign generates. Track from first touchpoint through deal close to calculate true campaign ROI.
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Channel Performance Optimization → Identify which marketing channels deliver leads that actually convert to customers. Shift budget away from vanity metrics toward channels that drive real business outcomes.
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Sales Enablement → Give sales teams context on which marketing touchpoints influenced each lead. Help reps prioritize follow-ups based on engagement history and campaign source.
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Lifecycle Stage Reporting → Track conversion rates between each HubSpot lifecycle stage and correlate with marketing activities. Identify where leads drop off and which campaigns drive progression.
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Attribution Modeling → Build multi-touch attribution models that connect ad spend to HubSpot contact creation, MQL conversion, opportunity creation, and closed revenue.
This integration is in development. Your request helps us prioritise HubSpot and related CRM builds.
Customer Feedback Driving This
“Pipeline health is guesswork without consistent attribution.”
— Customer Call
“Lead scoring and routing need to reflect real buyer intent.”
— Customer Call
Frequently Asked Questions
What is the HubSpot integration for Flyweel?
It connects HubSpot to Flyweel’s reporting layer so pipeline, marketing, and spend live in one place.
How will it help me optimise revenue?
You’ll see which channels drive qualified opportunities and sales, and you can focus teams on the work that moves deals forward.
Is it available now?
Not yet — this integration is in development and sequenced by demand and use cases.
What can I do today?
Flyweel already integrates with Google, Meta, and Pipedrive (HubSpot next). HubSpot is on the roadmap, and your request helps shape priorities.
When will it be ready?
No confirmed date yet. We’ll update customers as soon as development begins.
Request HubSpot Integration
Tell us why HubSpot matters to your team. The more signal we get, the sooner we can build it.
