Our Vision - Building the system we wanted for years
Our vision to make every ad dollar accountable.
The $740 billion problem nobody talks about.
Every performance marketer knows this pain. Log into Google, export. Log into Meta, export. Match leads in CRM. Update spreadsheets. Defend attribution. Repeat daily.
With $40M+ in ad spend behind us, we've lived it. Critical budget decisions made on incomplete data. Revenue attribution that's mostly guesswork. Finance asking questions you can't answer without three spreadsheets and a prayer.
The industry loses $100B+ annually to this operational chaos. Not from bad campaigns—from bad infrastructure.
A platform built by media buyers, for media buyers.
Everyone else builds another dashboard. Another place to login. Another tab to keep open.
We're building AdSpendOps—the operating system that actually connects your ad spend to closed deals. See which keywords become SQLs. Which audiences generate pipeline. Which creative drives revenue, not just clicks.
Real-time budget control. Daily spend reconciliation. Attribution that makes sense. All your platforms speaking the same language. No more "why don't these numbers match?" conversations.
Where are we taking Flyweel?
The immediate horizon.
A world where all your campaigns live in one place. Where reconciliation happens automatically. Where you can ask complex questions and get instant answers. Where everyone on the team sees the same numbers.
The financial layer.
Imagine ad accounts that understand performance. Payment systems built for marketing teams. Budget controls that prevent waste before it happens. Your money working smarter, not just harder.
The autonomous future.
Picture campaigns that optimize for revenue, not vanity metrics. Budgets that flow to what works. Fraud blocked before it touches your P&L. Marketing operations that run themselves while you focus on strategy.
Built for the future of performance marketing.
Old model: 50-person teams managing spreadsheets.
New model: 3-person teams managing $10M+ with intelligent systems.
We're not fixing the old way. We're building for teams that want to 10x output without 10x headcount. For media buyers focused on growth, not manual workflows. For companies where marketing spend is an investment, not a black box.
The best teams will run on AdSpendOps. The rest will keep drowning in spreadsheets.
This is how modern marketing teams will operate. This is Flyweel.
