What is AI Agent Chat?Link to this section
Ask in plain English and get charts, tables, and reports instantly to guide your next move.
Key BenefitsLink to this section
- Faster answers — Skip manual digging and get direct results.
- Less debate — Share-ready charts and tables keep everyone aligned.
- More momentum — Recommendations help move from “what happened?” to “what next?”.
Getting StartedLink to this section
Open AI Agent
Use the chat on your dashboard to start a session.
Ask a question
Use plain English. Example: “Show ROAS by platform for last 30 days.”
Refine with follow-ups
Ask for breakdowns, comparisons, or time ranges.
Save as Report
Generate a report and share it via URL.
Credits & UsageLink to this section
AI Agent Chat uses a credit system to manage usage.
How Credits WorkLink to this section
| Action | Credit Cost |
|---|---|
| Chat message | 1 credit |
| Report generation | 2 credits |
| First prompt per session | Free |
Credit PoolsLink to this section
- Free credits — Included with your plan each month
- Paid credits — Available on paid plans with higher limits
Usage LimitsLink to this section
- Daily and monthly caps apply depending on your plan
- Check your remaining credits in Settings > Billing & Subscription
- When credits are exhausted, you will be notified before sending a message
Free to Try: Your first prompt in each session is free, so you can always ask one question without spending credits.
Related ResourcesLink to this section
AI Agent vs. Manual Analysis (When to use which)Link to this section
| Scenario | Use AI Agent Chat | Use manual analysis |
|---|---|---|
| Quick answers and visuals | Yes — plain-English prompts to charts/tables | — |
| Exploratory questions | Yes — fast iterations with follow-ups | — |
| Deep custom analysis | — | Yes — complex, bespoke analysis |
| Repeatable reporting | Yes — generates summaries and visuals | — |
| Audit/validation | — | Yes — verify against native platforms |
Your Intelligent Campaign Partner — The Flyweel AI Agent analyzes your campaign data from connected platforms and provides insights, charts, and reports using natural language.
How the AI Agent WorksLink to this section
The AI Agent combines natural language processing with your campaign data to:
- Analyze Data — Processes campaign performance across all connected platforms
- Provide Insights — Delivers recommendations based on your specific data
- Generate Visualizations — Creates charts, tables, and visual reports on demand
- Maintain Chat History — Remembers previous messages within a session for follow-up questions
Getting Started with AI ChatLink to this section
Accessing the AgentLink to this section
The AI chat interface is on your Flyweel dashboard homepage.
Locate the Chat Interface
Find the chat input box at the bottom of your dashboard homepage
Ask Your First Question
Type your question in natural language and press Enter
Review the Response
The AI will provide insights with supporting data, charts, or tables
Continue the Conversation
Ask follow-up questions to dive deeper into specific areas
Understanding AI ResponsesLink to this section
The AI Agent presents information in multiple formats:
Response TypesLink to this section
- Text Analysis — Direct answers with explanations and context
- Interactive Charts — Visual data representations (bar charts, line graphs, pie charts)
- Data Tables — Detailed metric breakdowns with sorting and filtering
- Recommendations — Specific, actionable optimization suggestions
Performance Analysis QueriesLink to this section
Campaign Performance QuestionsLink to this section
Spend AnalysisLink to this section
Ask questions like:
- “What was my total advertising spend across all platforms last month?”
- “Which campaigns consumed the most budget this week?”
- “How does my current spend compare to last month?”
- “Show me spend trends over the last 90 days”
Traffic & Engagement AnalysisLink to this section
- “Which campaign had the highest click-through rate last week?”
- “What’s my average CTR across Google Ads vs Meta Ads?”
- “Show me impression trends for my top 5 campaigns”
Conversion PerformanceLink to this section
- “What’s my return on ad spend for the current month?”
- “Which campaigns are driving the most conversions?”
- “Show me cost per acquisition trends over time”
- “Compare conversion rates between platforms”
Comparative AnalysisLink to this section
Platform PerformanceLink to this section
Cross-Platform Insights: The AI excels at comparing performance between Google Ads and Meta Ads, identifying platform-specific strengths and optimization opportunities.
- “Compare the performance of my Google Ads and Meta Ads campaigns”
- “Which platform is more cost-effective for my business?”
- “Show me CTR differences between Search and Facebook campaigns”
Time-Based ComparisonsLink to this section
- “How did this month’s performance compare to last month?”
- “Show me week-over-week changes in key metrics”
Optimization & Strategy QuestionsLink to this section
Identifying OpportunitiesLink to this section
Underperformance AnalysisLink to this section
- “Which campaigns are underperforming and need attention?”
- “Show me campaigns with high spend but low conversions”
- “Identify ads with declining click-through rates”
Growth OpportunitiesLink to this section
- “Where can I improve my return on ad spend?”
- “Which campaigns have room for budget increases?”
Strategic RecommendationsLink to this section
Budget OptimizationLink to this section
Smart Budget Allocation: The AI can recommend budget reallocation strategies based on performance data, helping you maximize ROI across all campaigns.
- “How should I reallocate my advertising budget for better performance?”
- “Which campaigns deserve more budget based on their efficiency?”
Generating ReportsLink to this section
How Reports WorkLink to this section
The AI Agent can generate standalone reports that are saved to your report history and can be shared via URL.
- Ask the AI to generate a report: “Generate a report of my campaign performance for the last 30 days”
- The AI creates a formatted report with charts and analysis
- The report appears in your report history
- Share the report via its unique URL
Report ExamplesLink to this section
- “Create an executive summary of advertising ROI”
- “Generate a performance comparison between Google and Meta”
- “Summarize performance improvements over the quarter”
Report Credits: Generating a report costs 2 credits. Reports are saved to your history and can be shared with anyone via URL.
Chat HistoryLink to this section
The AI Agent maintains message history within your session:
- Session History — Remembers previous messages and responses within a session
- Follow-up Questions — You can reference earlier parts of the conversation
- Clear Chat — Start a fresh conversation for unrelated analysis
Best PracticesLink to this section
Asking Effective QuestionsLink to this section
Be SpecificLink to this section
- Good: “Show me conversion rates for my Google Search campaigns in December”
- Vague: “How are my campaigns doing?”
Provide ContextLink to this section
- Good: “Compare this month’s ROAS to last month for campaigns spending over $1000”
- Limited: “Show me ROAS”
Use Natural LanguageLink to this section
- Good: “Which of my Facebook campaigns are wasting the most money?”
- Also Good: “Identify my least efficient Meta Ads campaigns”
Conversation Flow: Start with broad questions and progressively narrow your focus. The AI will maintain context within the session.
Troubleshooting & SupportLink to this section
Common IssuesLink to this section
AI Response AccuracyLink to this section
- Data Freshness — AI responses reflect data last synchronized from platforms
- Platform Delays — Some metrics may have reporting delays
- Attribution Differences — Results may vary based on platform attribution models
Query UnderstandingLink to this section
- Clarification Requests — AI may ask for clarification on ambiguous questions
- Context Limits — Very complex queries may need to be broken into smaller questions
Getting Better ResultsLink to this section
- Use Specific Timeframes — “Last 30 days” vs “recently”
- Specify Platforms — “Google Ads” vs “all campaigns”
- Include Metric Definitions — “ROAS above 3.0” vs “good ROAS”
- Reference Campaign Names — Use exact campaign names when possible
Data Interpretation: While the AI provides data-driven analysis, always validate critical business decisions against your platform data.
Next StepsLink to this section
- AdGrid Campaign Manager — View detailed campaign data
- Reports & Analytics — View report history and share reports
- Integrations — Connect more platforms for richer AI analysis
Frequently Asked QuestionsLink to this section
How does the AI Agent access my advertising data?Link to this section
The AI Agent connects to your linked Google Ads and Meta Ads accounts through secure API integrations, analyzing your campaign data to provide insights and recommendations.
Can the AI Agent make changes to my campaigns?Link to this section
No. The AI Agent is read-only and cannot modify campaigns, adjust budgets, or change settings. It provides insights and recommendations that you implement in your ad platforms.
How much does the AI Agent cost to use?Link to this section
Each chat message costs 1 credit and each report costs 2 credits. Your first prompt per session is free. Credit limits depend on your plan — check Settings > Billing & Subscription for your current balance.
Does the AI Agent remember previous conversations?Link to this section
The AI maintains message history within a single session, allowing follow-up questions. Start a new chat to clear context for unrelated topics.
Can I use natural language or do I need specific commands?Link to this section
The AI understands natural conversational language. Ask questions as you would to a team member: “Why is my CPA increasing?” or “Show me my best Facebook campaigns.”
How is the AI Agent different from just looking at reports?Link to this section
The AI answers complex questions instantly, identifies patterns you might miss, and generates visual reports on demand — all through natural language.
What if the AI doesn’t understand my question?Link to this section
The AI will ask clarifying questions. Try rephrasing with more specific details (time periods, campaign names, metrics) or break complex queries into smaller questions.
Is my data secure when using the AI Agent?Link to this section
Yes. All data is encrypted and securely processed. The AI only accesses campaign performance data from your connected accounts.
Ready to get insights? Start chatting with the Flyweel AI Agent and discover intelligent insights about your advertising performance.
